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Nostalgia - p. II (Italian Edition)
How is it measured? Does it affect loyalty? Journal of Marketing, 73 3 , Brito, C. Uma abordagem relacional ao valor da marca. Burnham, T. Consumer switching cost: a typology, antecedents, and consequences. The psychology of time and death. Ashland, OH: Sonnet Press. Chin, W. Structural equation modeling analysis with small samples using partial least squares.
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Davis, F. Yearning for yesterday: sociology of nostalgy.
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Nova York: The Free Press. Devellis, R. Scale development: theory and applications. London: Sage Publications.
Nostalgia Club, Breno: Address, Phone Number, Nostalgia Club Reviews: 4.5/5
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Consumer psychology for marketing. London: International Thomson Business Press. Gastal, F.
www.gabrielgfx.com/wp-includes/cellulare-cinese/4095-copiare-rubrica-da.php Gefen, D. A practical guide to factorial validity using PLS-Graph: tutorial and annotated example. Emotional branding: the new paradigm for connecting brands to people. New York: Allworth Press. Goulding, C. Romancing the past: heritage visiting and the nostalgic consumer. Psychology and Marketing, 18 1 , Hair, J. Harter, J. Business-unit-level relationship between employee satisfaction, employee engagement, and business outcomes: a meta-analysis. Journal of Applied Psychology, 87 2 , Henseler, J.
The use of partial least squares path modeling in international marketing. Advances in International Marketing, 20 2 , Hertz, D. Trauma and nostalgia: new aspects of the coping of aging holocaust survivors. Switching cost and deposit demand in China. International Economic Review, 56 3 , Holak, S. Feelings, fantasies, and memories: an examination of the emotional components of nostalgia.
Journal of Business Research, 42 1 , Holbrook, M. Nostalgia and consumption preferences: some emerging patterns of consumer tastes. Journal of Consumer Research, 20 1 , Echoes of the dear departed past: some work in progress on nostalgia. Nostalgia for early experience as a determinant of consumer preferences. Nostalgic bonding: exploring the role of nostalgia in the consumption experience. Journal of Consumer Behavior, 3 2 , Hunt, L. Image, place and nostalgia in hospitality branding and marketing. Advancing alpha: measuring reliability with confidence. Journal of Consumer Psychology, 13 4 , Kanungo, R.
The concept of alienation and involvement revisited.
Psychological Bulletin, 86 1 , Kaplan, H. The psychopathology of nostalgia.
Psychoanalytic Review, 74 1 , Keller, K. Strategic brand management: building, measuring, and managing brand equity. New Jersey: Prentice Hall. Brands and branding: research findings and future priorities. Marketing Science, 25 6 , Kim, M.
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